Here is a book that brings together into one story all the accumulated knowledge, activities, research and education accumulated through years of research and practical experience in retail design. The content of this book combines the worlds of practice, research and education. Indeed, on one hand, it summarizes the insights acquired through practice-oriented research in the retail design field. This research was done through various projects and doctorates but also through consultancy services. On the other hand, the book also integrates tools and models tested and applied in retail design education. The continuous flow of knowledge shared and the basis for the book’s content and structure are thus clearly anchored in the interaction between practice, research and education. We are extremely proud that the book has received the GPRC label (double-blind peer reviewed).