If you want more insight into the course of a holistic retail design process, click here for an overview.
Use this tool to avoid forgetting aspects in the design process of a store. In addition to being a good reminder, it also offers insight into possible implications on consumer perception.
This matrix is a handy tool to use in the design process of a store interior or in the development of a new store concept.
After reviewing and analysing collected scientific research worldwide, we were able to formulate the following design guidelines as well as some tips & tricks.